Bloomex Blog | Bloomex.ca Launches New Site Design
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Wednesday, April 23, 2014

Bloomex.ca Launches New Site Design


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Bloomex.ca, Canada’s largest online florist, is proud to launch a new design for its website today.

The new design is a fresh new look for Bloomex, which continues to flourish as the country’s leading florist. The highlights of these refreshed pages are a modernized layout that is well-suited for modern screens and devices and an emphasis on image-driven layout, making the customer experience easier and more intuitive.

“We felt it was time to take refresh our online appearance in accordance with our valued customers’ expectations,” said Mark Camphaug, Director of Marketing & Sales for Bloomex. “Our old design served us very well for a number of years, but we feel that our new layout will make the buying experience even easier and provide a bit of a fresh look."

Launched in 2005, Bloomex reported record sales and revenues in 2013. The company is unlike other florists in that it deals directly with growers, eliminating the middlemen that serve to drive up prices for end consumers of the company's competitors.

After the implementation of the new layout on Bloomex.ca, the company expects to roll out a similar look in the coming weeks for Bloomex Australia at bloomex.com.au.


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